EdTech and AI News Update: February 10, 2025
Here are the latest developments in the fields of educational technology (EdTech) and artificial intelligence (AI).
1. AI Tools Enhancing Classroom Roles
Artificial intelligence (AI) is increasingly being integrated into classrooms to help teachers with administrative tasks and provide personalized learning experiences for students.
The UK government has announced an "education content store," a centralized database designed to store educational materials and student information in an AI-compatible format.
This initiative aims to facilitate the development of advanced classroom tools by EdTech companies, potentially revolutionizing lesson delivery and assessment methods.
However, concerns remain about the reduction of human interaction in education as AI takes a more prominent role.
▶ (Source: The Times)
2. Duolingo’s Notable Growth in the EdTech Sector
Language learning app Duolingo has demonstrated strong resilience in the EdTech sector post-pandemic.
While many EdTech companies have struggled, Duolingo’s stock has surged approximately 60% this year, tripling from its 2021 IPO price, reaching a $15 billion market valuation.
The app's success is attributed to its gamified learning experience, freemium model, accessible content, and the popularity of its mascot, Duo.
As of September 2024, Duolingo reported 113.1 million monthly active users, with revenue increasing to $193 million and net income reaching $23.4 million.
With AI playing both an opportunity and a challenge, Duolingo is focusing on expanding its premium learning features and reaching underserved English learners worldwide.
▶ (Source: Financial Times)
3. AI-Powered Tutoring Gaining Popularity Among Parents
With the rising cost of education, many parents are turning to AI-driven tutoring platforms like ChatGPT, Zookal, and Tutor Ocean as affordable alternatives to private tutoring.
These platforms offer personalized learning assistance at a fraction of the cost of traditional tutoring services.
While AI tutors improve accessibility, experts warn about potential inaccuracies and emphasize the importance of parental supervision.
Some schools have also started incorporating AI into classrooms, reporting increased student engagement and better academic performance.
▶ (Source: Herald Sun)
4. EdTech Startup Boosts Ad Performance Using AI
Ukrainian EdTech startup Headway has significantly improved its advertising efficiency by leveraging AI tools such as Midjourney and HeyGen.
Through AI-driven ad campaigns, the company achieved 3.3 billion ad impressions in the first half of 2024, increasing video ad ROI by 40%.
Headway utilizes AI for subtitles, voiceovers, and image generation, allowing the company to cut costs and allocate more resources to creative development.
Additionally, AI-based features are being incorporated into its educational apps, enhancing user engagement and retention.
▶ (Source: Business Insider)
5. Khan Academy Introduces AI Tool ‘Khanmigo’
Khan Academy has launched "Khanmigo," an AI-powered learning assistant designed to support teachers, parents, and students.
Powered by OpenAI’s GPT, Khanmigo functions as a virtual tutor, offering instant feedback and fostering independent learning.
The tool aims to reduce teachers’ administrative workload and enhance student learning outcomes.
Through a partnership with Microsoft, Khanmigo for Teachers is now available for free across 49 English-speaking countries.
Initial trials in U.S. classrooms produced mixed results, as some students were hesitant to use AI for asking questions.
Khan Academy has set a long-term goal of helping 4 million students improve their learning outcomes by 30% within five years.
▶ (Source: Time)
These updates highlight the rapid advancements and challenges in EdTech and AI, showcasing how technology-driven solutions continue to reshape education.
📢 Stay tuned for more updates on the evolving EdTech and AI landscape! 🚀